Sunday, 13 April 2014

I AM Beyonce!

As I dance around my house every morning, listening to the radio in order to wake up, I like to think I am Beyonce. I have the dance moves down pat (well in my sleepy state of mind I do), I have a booty I like to shake but most of all, I have the same lingerie taste that Queen B has. Perhaps I am Beyonce...

Earlier this year at the Grammys we saw this award winning artist wear a mix of two of my favourite labels of all time, La Perla and Nichole De Carle. Both brands have a style completely their own, but when you combine the two, it equals pure lingerie magic.

Nichole De Carle bodysuit with La Perla Cage vest

The outfit Beyonce wore was La Perla Black Label's Cage vest worn over a specially tailored version of Nichole De Carle's Onyx Tuxedo Bodysuit. Both pieces are now on my must have list. I'm just waiting to save a little more money...You know how it is. Lingerie lust = "I can't afford to eat this week"

Over the many years of being a lingerie addict, I have amassed a huge collection of designer lingerie, especially La Perla, and now I have started on Nichole De Carle. Last year I was fortunate enough to meet with the namesake designer in Europe and chat lingerie over coffee. For me it was like a dream. Meeting with a true original creative, who understands fashion and doesn't follow trends; she creates them. Nichole has a style all her own and the way she talked about her passion for design in lingerie was truly inspiring. To anyone else, I guess it was like meeting Beyonce herself.

From Lingerie Insight
I don't mind spending money on lingerie I class as collectable. I love to buy the highly unusual, high fashion items that I consider to be works of art. Sometimes they appear styled as outerwear but more often than not, they are strictly for underneath garments and only for myself to truly enjoy. But seeing these items in the public eye, like in video clips, makes me think again... How far can I push these lingerie as outerwear boundaries? If Beyonce can do it, why cant I?

The bra featured above is part of a La Perla set I just had to own. The fringing is detachable, the hi waist knickers delectable and seeing it worn by Beyonce herself made it even more desirable. I wasn't sure how easy this set would be to wear but it had to be part of my collection.

The bra has already been worn three times, which is impressive for me! Once by a model in my most recent shoot and twice by me. I decided to wear it under a cropped white chantilly lace top with a high waist full skirt to Melbourne Fashion week and then just as a bra to my burlesque class! Truly versatile!

A Lingerie Affair 
Photographer: Vlad Savin
Model: Keira Brigham
Stylist: My Lingerie Addiction
Make-up and Hair: Amy Kenny 

Some of the lingeire I own is just too beautiful not to show off as the high fashion pieces they are. I just need to figure out some more creative ways to wear them as outerwear... Thats a full post in itself! 

What do you think of lingerie in video clips featured as outwear?

Wednesday, 12 March 2014

The Fruit that is Passion

Hopeless Lingerie
Bump and grind, meet and mingle, that's what Passion Fruits name sake event was about last month. I was lucky enough to be invited along to the Pre Valentines party hosted by the brawn and brains behind this seductive store, Michelle Temminghoff.  Lingerie fans had the opportunity to talk with other enthusiasts, watch burlesque dancers, mingle with lingerie designers, pose for photographers and of course, compare the lingerie they were all wearing!

I bumped into familiar faces, talked with other lingerie industry people and met a whole group of new 'lingerie' friends. An event like this gives us an excuse to dress up out of the normal realm and up the sexiness level; outside of the bedroom. When else is it pretty much a stated dress code to wear lingerie as outerwear? How could I not attend...

For those who aren't familiar with this store you are about to learn pretty fast who they are and why they have survived the years in this tough retail climate. Passion Fruit is a female orientated sensuality store located at 404 Bridge Road, Richmond (Melbourne Australia). This is a store I have been frequenting for many years and have found it to be a secret treasure trove of lingerie, not to mention books, toys and anything else a woman could secretly desire.
Only recently did this well known store have a revamp and saw the look and overall appeal change completely. No longer was it a hidden away little gem, dark and moody, it was now a high end 'Look at me' store that demanded your attention as you walked passed. I had friends ask me if I had seen the 'new' lingerie store that had opened up on Bridge Road... "Oh you mean Passion Fruit. I've been shopping there for years." "WHAT?!"

Fraulein Kink
Inside the store previously, the insanely desirable high end lingerie labels had been tucked away up the back. Hopeless was pressed up against Shirleys of Hollywood. Lascivious was squished next to Leg Avenue. They had a bit of everything, and that surprised me from a small singular store like this. But that is why I loved it there! I loved going through the racks and discovering lingerie like I was on a treasure hunt. They stocked Fraulein Kink for goodness sake! I had never seen this phenomenal label in person and I wanted it needed it!

Over the years I have purchased from Passion Fruit some of my favorite pieces by Bordelle, Hopeless, Carol Malony, Maison Close and more. The service here has always been beyond helpful and comfortable and this is why the store works. You can browse in silence if you choose to but if you want to talk, you can have a completely open conversation about lingerie or the goodies that hide beyond the front room....

This event took everyone outside of their comfort zone and the champagne helped inhibitions disappear as honest conversations took place with anyne who was standing next to you. It was a meeting of minds and the start of quite a few new friendships!

Here is what took place that night


Michelle Temminghoff
Lady Bellentina and crew

Made by Niki

I look forward to another of their events and finally deciding what my next purchase should be... Lascivious, Made by Niki or Fraulein Kink?? Help me decide!!

For up to date information you can find me here on Instagram
Would you like to attend the next party with me?

Monday, 17 February 2014

I love you more than lingerie

Valentines Day has come and gone and I know, I didn't even blog about it... I have been in absolute peak season in every aspect of my lingerie work. I had no plans for Valentines night because
#1 I knew I would be exhausted beyond belief
#2 No one asked for my time...

"I'm not a Valentine's type" I said, but then again, is this something singles say when they don't have a date?
Is that what couples say when they know their other half will just scoff at the idea of having to organise something?
Is that what I would say if I were all loved up and wanting to celebrate that with my partner and he also wanted to celebrate with me?
Is saying you aren't into Valentines day, just an excuse for the way you actually feel?

I remember a time when I would celebrate Valentines day in true romantic style. Not only would I organise new lingerie for myself and make a gift for my partner, but he would also have planned a surprise night out for the two of us. He would appear at my house with a bunch of roses and a little gift to say "I acknowledge today, even if I don't show you my appreciation all the time." But then again, that was when I was young and unaffected by heart break. That was with my first love. Does the feeling of love and romance lessen through time?

I am a romantic at heart so I hold onto this concept of love, romance and signs of overt affection that perhaps normally are stunted. Valentine's Day gives us an excuse to do something we wouldn't normally do to express our feelings. Perhaps he will buy a lingerie set that you wouldn't normally wear, but that night you will wear it proudly. Maybe it's just a matter of cooking a meal together as the two of you are never ever seen in the kitchen at the same time. That day, somehow, you make it work. A meal emerges and the wine flows much more freely. You cease the arguing and you make an effort with each other.

Yes Valentines day has become this over commercialized day promoting sales for florists, lingerie stores and restaurants, but so what? You celebrate Christmas don't you? Is this any different? So what if Santa Clause doesn't exist, do you tell your children that when they are young or do you hold onto the image it actually represents as long as you possibly can? Why do we become so much more jaded as time goes by? I love the idea that family put their differences aside for Christmas and make an effort with each other. I like that couples step out of the normal, perhaps banal life for Valentine's and make a romantic gesture when perhaps every other Friday night they would just yell at each other...

You can buy into the commercialized version of what you think Valentine's Day is as much as you want, but you know what? I will always hold onto the image it represents to me and always celebrate it when I am in love, in the style I am accustomed to. Love, lingerie, romance and appreciation. My parents got married on this day for a reason...

This year I celebrated Valentines day with my clients while working, and at night in my La Perla Black Label corset while napping away my exhaustion on the couch. It was a perfect day celebrating the things I currently love most. Lingerie and sleep... But I do look forward to the day I can say to someone,
"I love you, more than lingerie..."

What did you do to celebrate Valentine's Day this year?

Wednesday, 29 January 2014

I dont buy lingerie in order to wear it!

 Buying lingerie online is not something I recommend most people do, as it can truly be hit or miss. But I have to admit I do often purchase my lingerie this way. You see, I dont actually care if an item fits me or not if I can get it at a good price. I am a collector after all... and I buy to own, not necessarily to wear. I know my size in most brands and if it doesn't fit me, no doubt I will use it in a photo shoot along the way. It's all part of building my collection.

After years of practice I can usually tell just via a photograph and basic size guide, if an item is going to fit me or not. Luckily I do have an adaptable, easy to fit size... but sometimes I find a piece that I must have even though I know in my heart of hearts it will never ever fit me... Say hello to my new Myla diamante bra that I will never wear...

I bought this piece online last month and I knew as I hit pay and my money left my account, that I was never going to be able to wear it. I had seen a similar piece at the Myla concession at Printemps when I was in Paris last year and drooled over the metal frame and sparkling jewels in the glass case it lay in. When I looked at the price tag, I knew that it would never come home with me, as this piece was worth the actual flight over there. So in my dreams it stayed living for the next few months.

When this piece popped up on my eBay search while killing time before work, I nearly died. The price tag was actually affordable and even though I could see the size was too small, I had to own it. My collection didn't feel complete without this on my racks. My existing jeweled bras were beautiful no doubt, but they didn't compare to this fully caged style.

There were only about five minutes left on the auction when I came across it, so I bid hard and I bid high! I went in for the killer hit just one minute before the auction ended and then put my phone away. I was too scared to check if I'd won, knowing my day would be ruined if I were to find out that yet again it wouldn't be mine...

Luckily the lingerie gods were on my side that day and I would finally own this gem. Once it arrived in the post I tried it on but it hardly covered my bust. The neck strap was about six jewels too short and the middle clasp was far too close together for my shape. It didn't fit, but that was ok. It was mine.

It still lives inside it's satin bag, wrapped in tissue inside the Myla box it arrived in. I take it out about once every three days to look at and then it gets returned delicately back to its home. In a couple weeks it will go out on a shoot and I wait nervously to see that it arrives back in one piece and that the photos are worth the effort of buying and adding this bra to my ever growing collection

To follow my day to day purchases find me on my newly set up Instagram for My lingerie addiction

What is your most frivolous lingerie purchase? 

Wednesday, 18 December 2013


We've all heard the saying You are what you eat, but I think in this day and age- You are what you post, is a more realistic and obvious a statement for us to be making. We are constantly judging ourselves on how we look, what we wear and in general, just how we present ourselves to the small world that is close enough to view us #Ilookhottoday... I'm sorry, but we shouldn't share. We shouldn't care.

More and more seductive selfies are being taken by women and posted on their social media pages, in order to promote themselves as being, well, beautiful. Statuses shouting out to their small online community, "Hey, I'm pretty hot...Don't you agree?" This hashtagged #hotgirl #smile #beautiful #selfie photograph reaches 329 people, equaling 15 likes, equals, "Phew... You like me. You really like me... I feel good about myself now". Is this what we have actually come to..? Self esteem built up by how many likes your bikini clad photograph receives?

Let me tell you now, I don't post lingerie clad selfies of myself on the blog or social media, because I don't want to be seen in that way. Yes, perhaps I would get more hits if  I posted those full body, Instagram, photos of myself wearing the beautiful lingerie I wear, day to day (thanks for asking... but no I won't do that) that's not for everyone to see.

So when I was asked that via email the other day, it prompted me to write this post. Yes I love lingerie. Yes I wear it every day. Yes I dress up on a daily basis. But that's not done for you, it's done for me. Anytime I post a photo of myself on social media it's done in a very subtle way, for a reason. It's my personality. I am not blatant. I have class. And it's not about advertising myself as a product. I am a business. There's a difference.

This very reaction and type of question, has made me hesitate in telling people what it is I do for a living and is the reason I hide my identity on here. Not because I'm ashamed of what I do, I am actually quite honored, but people automatically form their own opinion of what My Lingerie Addiction is. SEX. It almost feels like they've just seen a selfie I'd posted, wearing only a g/string bodysuit... Seeing me as an object, a toy, or something to criticize.

When I tell people about my job, I usually get one of two reactions... Either a sleazy look that comes over most males eyes "Oh so you're into lingerie hey?" (as they insert a dirty image into their heads) or the face of uncertainty as a woman looks at me like I'm about to steal their boyfriend away from them (hussy...!). I want to break peoples opinions on what lingerie is and what the blog is actually about.

So this is as full on as my lingerie clad photos will be and I will continue my rants on things I feel strongly about. I won't post photos of myself wearing just a bra, seeking your reassurance and I wont answer your emails when you ask to see... less... I will blog about it...

If you want to see my actual reality, you can find me here on Instagram #lingerieaddiction

How do you feel about celebrities and sexy selfies? Fascinating or laughable?

Sunday, 17 November 2013

The Crazy Lingerie Lady

I used to worry that I would end up alone, in a hoarders house, with a million pets who I treated like my babies. You know, like that crazy cat lady who always wears a dressing gown and chases her cats around the house with the rollers in her hair that never get removed. As I sit alone in my apartment and look at the lingerie that surrounds me, I start to think perhaps I was right... Perhaps I am a crazy cat lady. I think I just replaced the cats with lingerie.

You see, I remember all their names. La Perla Black Label "Stampa", Pleasure State Couture "Bloom", Christies "Ventaglio", Stella McCartney "Selma Dancing" Elle Macpherson "Maria", Millesia "Cabaret". I tell them not to sleep on my bed but they still do. I tell them off for lying on the floor where I end up tripping over them, but that's where they like to lie. I get frustrated when they decide to play hide and seek behind the couch without telling me about their game."I've been looking for you for hours!"

To me, my lingerie is important. It is my family and part of me dies a little when they are suffering (the elastic goes and becomes unwearable) I like to know where they are at all times and I feature them like artwork on my walls. I have three racks for them to hang and be admired in my lounge-room, not to mention a tall boy full to the brim in my bedroom. That still isn't enough room to store it all... To me this has become normal but I realise how odd it is when I have a guest come over and they stand their in shock saying, "You really weren't kidding about this were you..." No I wasn't. Im a crazy lingerie lady...

Now for a series of photos featuring lingerie clad models cuddling cats... What could be better? 

The Loved One

Stella McCartney
My friends cat Titan helping me work.
My hand made Meow Tank suspender.

A cat wearing lingerie!
Now I may be a crazy lingerie lady, that's true, but luckily that also means I am ridiculously passionate about what I do.  It's not just a hobby for me but also my career.

How is your collection coming along? What have you learnt through reading the blog?

Tuesday, 29 October 2013

im Lingerie's (Spectacular!!) Crown Launch

I was fortunate enough to receive an invitation to im Lingeries, exclusive soiree, to launch the opening of their new luxurious boutique at Melbourne's Crown Casino. For those not familiar with this store, they have for nearly thirty years, taken Australian women out of their cotton tails and fitted them into designer lingerie from all around Europe. im's founder, Irene Michael, started the business in 1984 after a lustrous career as a swimwear designer. im introduced to Australian men and women, designs that were not only beautiful and luxurious but also comfortable and supportive. There didn't (and shouldn't) have to be such a marked difference between underwear and lingerie. These two words we Aussies seem to consider as completely separate things...

I have been a client of im for over ten years and first discovered this treasure trove of lingerie back in the late 1990s at their original store at the Casino. Back then they operated both the La Perla as well as im store in Melbourne and as a teen I'd peruse the stores and dream. I dreamed of one day owning one of these amazingly desirable lingerie pieces, as I truly hadn't seen anything like them before... It took me a couple years to decided it was worth the investment and I made my first designer lingerie purchase as a 21st birthday present to myself. I have never looked back since... The store and their well trained staff have helped me amass an amazing collection of designer lingerie over the years. There is no boutique that can beat this one for variety. I do blame them for my lingerie addiction. Damn you im, damn you! (and thank you)

I didn't know what I was in for when I headed to this event. I get to attend quite a few lingerie parties due to the industry I work in, however I have never encountered anything like this before. We were greeted at the door by handsome men in black suits and were walked down the stairs to find trays of G.H. Mumm and delicious canapes. The foyer was filled with celebrities as well as VIP clients of im. The store itself was a sight to behold with white marble floors, mirrored panels and murano glass. Copper hangers with the im logo displayed lingerie from all my favourite designers. La Perla, Lise Charmel, Aubade, Parah, Ritratti, Bordelle, Christies, Naory, the list goes on and on.

We mingled with other guests and talked about some of our amazing purchases over the years (one who bought the corset I had wanted and was wearing it that night! You know who you are...) Like minded people with a passion for high end lingerie and fashion. It was an event that exuded pure class and sophistication even with some guests wearing their underwear as outerwear! Those who didn't have their wares on show were happy to give a flash of a bra or suspender strap, just to prove that they too were wearing im lingerie that night.

The event was hosted by Crown's own Anne Peacock (who looked absolutely amazing in Jean Paul Gaultier for La Perla) and clients who attended the event ranged from their early 20s into their 80s. The boutiques broad variety of brands and styles cater to all ages as well as all body types. Some clients told me they had been shopping with im for the near 30 years they have been selling. I hate to say this, but some of their collections may be bigger than my own! And you know what? I loved knowing I wasn't alone... I felt at home.

Throughout the night im showcased three boudoir style parades each with a different theme - Innocence, Desire and Romance. Stock currently available in store as well as not yet released collections, were all on show. No catwalk at this event, in the foyer they had arranged black and gold arm chairs, large mirrors and crystal covered candelabras for the six female and two male models to lounge amongst. Stunning. All the while we were also being seduced by the amazing live performance that was the Raah Project.

(Photos courtesy of im)

Jean Paul Gaultier for La Perla
Lise Charmel and Derek Rose

Derek Rose
La Perla
La Perla
La Perla Black Label
La Perla Jean Paul Gaultier
La Perla
Lise Charmel

We were fortunate to also be the first in Australia to see Italian label Paladini's award winning lingerie and sleepwear from 2013. Gianantonio Paladini was this year awarded the highly coveted "Creator of the Year" award at Salon International de la Lingerie in Paris. The pieces on show were one off, pure couture artwork and unfortunately not for sale... The photos of these amazing hand beaded creations just don't do the workmanship justice... They were simply phenomenal up close.

The Mumm was finished off, the new Aubade perfume samples were sprayed and gift bags were collected at the end of the night. I had an absolute ball and cannot wait till they host another event. My most desired pieces from the night will have to be featured on another post, as #1 I still need to buy them and #2 there is an interesting story behind some...

Have you been to an im store before?

If you haven't, check out one of the boutiques around Australia.

What do you think of this lingerie event?